I found Schudson's chapter "News in the Marketplace," on how corporations advertisements can affect or alter the news being published very intriguing. I knew that certain companies targeted certain publications because of their general audience but I had never really thought about the idea of the marketplace putting constraints on the what is or is not said in the media source. After reading about this I searched on the web to find out other ways and places that this has occurred. I found an intriguing article entitled How corporations still control the marketing conversation. It discusses how advertisements and their corporations are influencing news on the Internet, reaching from online news sites to bloggers to YouTube. The article reinforces what Schudson talked about, but looks into the way the lines between advertisements and the media are being blurring on the Internet. This blog, Should Corporations Control Online Communication, looks into a similar trend of the growing control of corporations.
The majority of newspapers and other news sources are interested in making the most plausible profit and since media sources get the majority of their profit from advertisements it is no wonder that the corporations would want a say in what they are associating themselves with. It would, however, be a pity if in the search for the almighty dollar we lost sight of our search for the truth.